How to Create the Alex Hormozi Caption Style

How to Create the Alex Hormozi Caption Style

Alex Hormozi is a well-known entrepreneur, investor, and social media influencer. His unique caption and font style have garnered attention for their effectiveness in engaging audiences and driving click-through rates.๐Ÿ”ฅ

Hormozi’s captions are short, concise, attention-grabbing, and written in a conversational tone, often incorporating emojis and special characters.

Here are the key elements of the Alex Hormozi caption style:

  1. ๐Ÿ“ฝ๏ธ Storytelling: Hormozi is a master storyteller. His captions often start with a personal anecdote or relatable experience that hooks the reader from the first line.
  2. ๐Ÿ‘ฃ Vulnerability: Despite his success, Hormozi is unafraid to share his struggles, doubts, and failures. This vulnerability creates a deep connection with his audience.
  3. ๐Ÿ’ธ Value-Driven: Hormozi’s captions provide genuine value, whether it’s an insightful lesson, motivational message, or actionable business advice.
  4. ๐Ÿ’ฌ Conversational Tone: His captions read like a friendly conversation, using casual language and rhetorical questions to keep the reader engaged.
  5. ๐Ÿ“ฃ Call-to-Action: Hormozi often ends his captions with a clear call-to-action, encouraging his audience to take a specific action or share their thoughts.

Understanding the Alex Hormozi Caption Style

The key characteristics of Alex Hormozi’s captions include๐Ÿ”‘:

By using this style, you can benefit from increased engagement, better readability, and higher click-through rates on your social media posts.

3 Ways to Create Alex Hormozi-Style Captions

In this part, we will introduce 2 effective methods for crafting captivating captions inspired by Alex Hormozi’s unique style.

Use CapUp to Create Alex Hormozi’s Caption Fonts

With CapUp, creating fascinating and professional Alex Hormozi-style caption videos has never been easier. CapUp is a professional video caption generator. Utilizing natural language processing algorithms, CapUp can automatically detect and transcribe speech from video to text. By combining keyword highlighting and auto zoom effects, you can produce an amazing caption for your videos, just like a social media influencer.

Step 1. Sign in to CapUp, then upload your video from your computer.

Log in and Upload the Video

Log in and Upload the Video

Step 2. Select your videoโ€™s language from the list of supported languages, including English, German, Spanish, French, Portuguese, and more. Then, allow CapUp to create a caption for your video.

Select the Language that Matches Your Video

Select the Language that Matches Your Video

Step 3. You can choose different templates by clicking the โ€œTemplateโ€ button to select a top influencer caption style.

CupUp - Select a Defult Template

CupUp – Select a Default Template

Step 4. You can then edit the caption, including font, emojis, and sound effects, by clicking โ€œCaptionโ€ and โ€œEffectโ€.

Add Subtitles to Videos

Add Subtitles to Videos

Step 5. Add a cover by uploading an image or choosing a frame from your video. Once youโ€™re happy with it, click โ€œExportโ€ to save your video.

Export the Video

Export the Video

Generating Hormozi Style Captions on CapCut

Learn how to effortlessly generate subtitles for your videos using CapCut with this comprehensive step-by-step guide.

Step 1. Open the Capcut app and import your video.

Open CapCut and Sign in to Your Account

Open CapCut and Sign in to Your Account

Step 2. Tap on the “Captions” button and Choose the “Auto-Generate” option to automatically create subtitles based on the video’s audio.

Choose Auto-Caption

Choose Auto-Caption

Step 3. Edit the subtitles to make them more concise and engaging, following the Alex Hormozi style.

Step 5. Customize the font, color, and placement of the subtitles to match your brand’s aesthetic.

Step 6. Export your video with the generated subtitles and share it on your social media platforms.

Add Alex Hormozi Font on Premiere Pro

Discover how to incorporate the unique “Alex Hormozi” font into your Adobe Premiere Pro projects with this concise guide. By following the steps outlined, you can seamlessly install and utilize the font to enhance the visual appeal of your video edits.

Step 1. Import your video into Adobe Premiere Pro.

Adobe Premiere Pro

Adobe Premiere Pro

Step 2. Create a new caption or subtitle layer by going to “File” > “New” > “Caption.”

Create a new Caption

Create a new Caption

Step 3. Transcribe your video’s audio or paste your pre-written captions into the caption layer.

Step 4. Edit the captions to follow the Alex Hormozi style, keeping them short, engaging, and conversational.

Step 5. Style your captions using the “Essential Graphics” panel, adjusting the font, color, size, and positioning.

Step 6. Export your video with the embedded stylish captions

Examples of Alex Hormozi-Style Captions

Example 1. Fitness niche:ย 

“๐Ÿ‹๏ธโ€โ™‚๏ธ Ready to crush your fitness goals? ๐Ÿ’ช Join my 30-day challenge and transform your body! ๐Ÿ”ฅ Link in bio. ๐Ÿ‘†”

Example 2. Business niche:

“๐Ÿ’ก Want to skyrocket your sales? ๐Ÿ“ˆ Discover the 3 secrets to crafting irresistible offers. ๐ŸŽ Tap the link to learn more! ๐Ÿ‘‡”

Example 3. Personal development niche:

“๐ŸŒŸ Struggling with self-doubt? ๐Ÿ™โ€โ™€๏ธ Unlock the power of a growth mindset and achieve your dreams! ๐Ÿš€ Read my latest blog post ๐Ÿ‘‰”

FAQs on Alex Hormozi Style Captions

How long should my captions be?

Keep your captions short and concise, typically 1-3 sentences long.

How many emojis should I use in my captions?

Use emojis sparingly to enhance readability and convey emotions. Avoid overusing them, as it can appear unprofessional.

Can I use the Alex Hormozi style for all my social media posts?

While this style is effective, it’s essential to adapt it to your brand’s voice and your target audience’s preferences.


Creating captions in the Alex Hormozi style can help increase engagement, readability, and click-through rates on your social media posts. By keeping your captions short, attention-grabbing, conversational, and incorporating emojis and special characters, you can effectively connect with your audience. Remember to analyze your audience’s response, test different variations, stay authentic to your brand voice, and use relevant hashtags. By implementing these steps and tips, you can harness the power of the Alex Hormozi caption style to elevate your social media presence and achieve your marketing goals.


Let everyone enjoy a simplified workflow of video creating, editing, and sharing.